Merchandising Certificate of Achievement

Upon successful completion of the Merchandising certificate, the student demonstrates skills, knowledge and training for retail sales persons positions. The student demonstrates skills to motivate the customer to make a purchase, assess what a customer wants or needs, match the wants and needs to the available merchandise, complete sales-related documents, handle returns and exchanges, stock shelves and take inventory, and prepare displays.

Program Learning Outcomes

Upon successful completion of this program, students will be able to:

1. Utilize concepts of legal and ethical responsibilities of merchandising as well as accounting and bookkeeping.
2. Analyze current and future dimensions of retailing including traditional retail, non-store retail, and international expansion.
3. Explain the role of mission statements, policies, procedures, rules, and job descriptions within an organization and how they influence the responsibilities of merchandisers.
4. Analyze business strategies used in the merchandising. Business strategies include marketing, advertising, distribution control, and sales.
5. Utilize the vocabulary of merchandising appropriately.